What banker’s look for in a client.
excerpts from Better Farming, Dec 2005 Hopefully you have found your “ideal banker.” If so, that’s great! But you want to keep them on your side so, what does a banker look for in an “ideal client?” Bankers are fairly simple creatures, easily mesmerized by balance sheets and shiny objects. However, when they are not in this harmless “financial stupor”, the way to keep them happy can be summarized in three words … communicate, communicate, communicate. A banker hates surprises… so don’t give them any. Tell them immediately what’s happening with your business and industry…the good, the bad and the ugly. And tell them truthfully and with passion. If